Frequently Asked Questions

Hallam Land promotes a variety of residential schemes and mixed-use, ranging from circa 100 dwellings to several thousand, including strategic urban extensions and new communities.

We may also consider smaller schemes depending on the particular circumstances and potential of each site.

We promote a range of employment and large-scale distribution schemes.

Hallam Land typically enters into Promotion and Option Agreements with landowners.

We also acquire freehold land, which may in some cases already be under contract to another party. We will consider acquiring part of the freehold, or a beneficial interest in the land, which gives the landowner the option of an early capital release.

We’re flexible and adaptable, creating hybrid deals to suit the circumstances of the landowner, and we’re always prepared to consider any type of land opportunity.

Hallam Land promotes each site on its particular merits, constraints, and position within the planning process. From the outset we establish with our landowners the type of scheme that we both envisage and the best planning strategy to achieve success. Our Agreements enable us to tailor the site sale strategy to the needs and objectives of the landowners, covering matters such as phased sales, tax, and timescales for sale.

Local Plan Promotion is a core part of our business model and we strive to build relationships with Local Planning Authorities, local communities and key stakeholders as part of the Local Plan process. However, we carefully consider all other relevant routes to achieve consent, having regard to ever-changing local and national planning policy.

Our professional experts work on the landowners behalf to maximise the potential of every site.

At Hallam Land, we believe in building and sustaining long-term partnerships and we are recognised for our personable approach. Our established approach means that the Hallam Land team member who initially discusses and agrees the legal contract with the landowner will then be a permanent contact for the full lifetime of the promotion, from the planning to the sale and everything in between.

Hallam Land strives to build long and lasting relationships with our landowners based on trust, professionalism and integrity.

Hallam Land is part of the publicly listed Henry Boot PLC and therefore, is not reliant on any third-party funding.

The cost of land promotion is significant, so we promote each site entirely at our own risk to successfully achieve planning permission for our landowners. We then recover our costs only if we are successful in selling the site.

The landowner will not have to face any costs. However, Hallam Land’s success rate is high, with over 90% of our schemes (based on figures for the last 15 years) ultimately being successful. This in part is because we select the right schemes to promote; are well funded and resilient; and predominantly will continue to promote land until planning permission is achieved.

No, Hallam Land acts as the land promoter. Once a satisfactory planning permission is achieved we work with our landowners to sell the land to a housebuilder/ developer by marketing the site on the open market, maximising the number of bids and ensuring it is a clear and transparent sales process for the landowner. This partnership approach allows both landowner and Hallam to fully assess each bid, and to make sure the site is sold at best value.

We often sell to one of the UK’s leading housebuilders but have wide ranging connections with bespoke housebuilders and developers.

Every site is different, and on occasion we will construct and install infrastructure to enable the sale of land parcels to housebuilders/developers, for both residential and commercial development. Where appropriate we will also build the schools, local centres, and other community infrastructure facilities.

Hallam Land was established in 1989 and we have been successfully promoting land for over 35 years. We are one of the oldest and most successful land promotion companies in the UK and part of the Henry Boot PLC.

Henry Boot was established in 1886 and has been at the forefront of building and civil engineering in the UK for nearly 140 years. It is listed on the London Stock Exchange and is now one of the UK’s leading land development, property investment, and construction-based companies.

The promotion of land is an essential step to bring forward a deliverable local plan for the authority. In essence, this process informs Planning Authorities of the potential available land to accommodate future development.

Land promotion drives economic growth, attracts investment and supports urban development. Proper promotion also aids creation of sustainable, well linked communities and can address infrastructure and housing demands throughout the country.

Hallam Land is highly skilled in all aspects of land promotion, and we have a long-established pedigree of success, enabling landowners to benefit from our experience as well as effectively removing the financial risks.

Hallam Land work in collaboration with the landowner and our professional consultant team to develop the design. We consider responses from the local planning authority, other public bodies and the local community to shape the design proposals for each site.

Once the legal agreement between the landowner and Hallam Land has been completed, we instruct a team of consultants to begin the technical due diligence that shapes the constraints and develops the potential opportunities of each particular site. Our landowners are consulted throughout this process.

Sustainability is at the heart of each scheme that Hallam Land promote and deliver.

We advocate for energy efficient design, incorporate sustainable drainage techniques and design green spaces to enhance natural biodiversity on the site.

Our schemes respond to key infrastructure requirements, such as improving accessibility to transport connections alongside the necessary delivery and investment into education, leisure and commercial facilities. This ensures long term social and environmental benefits.

Typically, the delivery of affordable housing will be required as part of the planning obligation and consenting process.

There is normally a required minimum threshold of affordable housing delivered in conjunction with market homes. The requirement for affordable housing is initially set by established need detailed within the Local Plan, however issues relating to viability or unique market conditions can inform the final provision of affordable housing within a scheme.

Hallam Land are not responsible for developing the affordable housing, this responsibility passes to the specific developer or housebuilder that brings the site forward to construction.